Is Management Letting Your Digital Products Mature?
I can’t tell you how often this happens. A client wants to contract us out for a project, they’re building a new strategic initiative to support a business unit, or roll out a new revenue generating product – the objective of our work is to define a strategic path...
Customer Experience Design is Gaining Headway in Corporate Circles, But What Does it Mean, and How to Think About it.
Customer experience design (CXD) In layman’s terms is how you design the systems that govern your customer’s touch points with your brand and organization. However, that’s an oversimplification. Customer experience is an enablement mechanism that supports the user...
Is Your Competitive Intelligence Working for You?
CI? Yes, competitive intelligence. In today’s rapidly changing marketplace it is pivotal that any new start up keep an eye on the competition. What are they doing that we’re not? What’s their comparative value proposition? Who is their target customer, and who...
VP’s of Digital Need to Start Embracing Machine Learning
Why Vice Presidents of Digital Product Need to Start Embracing Machine Learning Today It used to be that you had to program a computer to do certain things. Since the late 1990’s, there’s been a number of advances in digitization and cheap computing power....Let's solve digital.
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